Storytelling - The New Wisdom In Sales

Storytelling is The New Wisdom In Sales

The following took place between 09:00 AM and 10:00 AM. Events occurred in real time on the campus of one of the Ivy League Universities neuroscience labs. The findings are critical for every sales person. Moreover, the findings are critical to each and any negotiation and whenever you want to convince someone to follow your lead.…

The well-known secret sauce of success

Make others happy and leverage your success.   For more than twenty years, I have been searching and researching the forces that move people. What makes someone do something? What motivates them? Why is one person active and propellant, and others are undetermined and downright depressed? What makes people successful? What even is success? Contrary…

color pencils

Forget the Facts! Tell a Story!

Stories have this magical power to make our rational minds, our evaluative mechanisms, and our analytical left-hemisphere shut down (or at least go numb). Don’t worry; this isn’t something to be scared of. We haven’t gone brain dead; we have simply opened up other, more creative parts of our minds and given them a chance…